The Science Behind Paint: Why Quality Materials Matter

What’s Really in That Can—and Why It Makes a Difference for Your Home

At first glance, all paint might seem the same. After all, it’s just color in a can, right?

Not quite.

At Michael’s Painting, we’ve worked on hundreds of homes and businesses across Murfreesboro, Smyrna, La Vergne, Eagleville, and throughout Rutherford County—and we’ve seen firsthand what happens when low-quality paint is used: early fading, chipping, uneven coverage, poor durability, and wasted money.

There’s real science behind what makes premium paint last longer, look better, and resist the wear and tear of Tennessee weather. Let’s break down what goes into a can of paint—and why quality materials matter.


🧪 The 4 Main Ingredients in Every Can of Paint

Understanding what paint is made of helps you understand why quality differs so much from brand to brand.

1. Pigment

This is what gives paint its color and hiding power.

  • High-quality pigments provide deeper, truer color

  • Low-grade pigments may look streaky or fade faster, especially in sunlight

Better pigments = better coverage with fewer coats.


2. Binders (Resins)

Binders hold the pigment particles together and help the paint stick to your walls or siding.

  • Premium paints use advanced resins that resist cracking, peeling, and blistering

  • Cheap paints may not adhere well or last as long—especially outdoors

Strong binders = long-term durability.


3. Solvents (Carriers)

These help spread the paint evenly. In latex (water-based) paints, water is the solvent.

  • Solvents evaporate as the paint dries, leaving pigment and binder behind

  • High-quality paints maintain a better consistency and drying time

Better carriers = smooth, consistent finish.


4. Additives

These are performance boosters. They help paint resist mildew, flow better, or reduce splatter.

  • Premium paints have mildew resistance, UV protection, and stain-blocking additives built in

  • Low-grade paints often cut corners here, which shows over time

More additives = fewer problems after painting.


🎨 Why Cheap Paint Actually Costs More

Homeowners often ask, “Why should I pay more for paint?” Here’s the truth:

Low-Quality Paint High-Quality Paint
Requires 2–3 coats Often covers in 1–2 coats
Fades faster in the sun Holds color for years
Peels or cracks in humid weather Resists Tennessee heat and moisture
Needs touch-ups sooner Lasts longer, saves time and money
May not be scrubbable Withstands cleaning and daily wear

Cheap paint = more labor, more product, more headaches.


🛠️ Why We Only Use Premium Paint at Michael’s Painting

We partner with top brands like Sherwin-Williams and Benjamin Moore because their products:

  • Use the best pigments and binders

  • Provide excellent coverage and vibrant colors

  • Offer weather-tested exterior formulas for Tennessee homes

  • Deliver consistent results that make our work—and your home—look amazing

Whether we’re painting a single bedroom or the full exterior of your house, we use paint that performs and protects.


✅ When You Hire Michael’s, You Get:

  • Expert recommendations on paint type and finish

  • Color consultation based on lighting, use, and architecture

  • Precision prep and application for lasting beauty

  • Premium materials that pay off for years to come

We’re proud to serve Murfreesboro, Smyrna, La Vergne, Eagleville, and the surrounding areas with high-quality painting services backed by real knowledge and craftsmanship.

Ready to Transform Your Home?

Contact us today for a free consultation and estimate.